Showing expertise and empathy

🧐 What's this about?

This is the "About Us" page for oeksound, a Finnish company that makes audio production software. The writing style was chosen to show they know a lot about sound engineering and are easy to work with.

👏 What was achieved

✅ Shows that the team genuinely loves and understands sound engineering
✅ Uses humor that people in the industry would get, to build rapport
✅ Explains how their products work briefly
✅ Makes it clear that the company wants to engage with their users to help improve their products

😎 Why come to me with projects like this?

This project shows I can write for specific groups of people in a way that helps them feel connected to and trust a brand.